Advertise products are all for 13+

[AngryDad1]

Nowhere on your packaging or on your website from selecting a product to checkout does it say that the products are not to be used by children under 13. Just because the Ace 2 says that it is for 6+, doesn’t mean that we have to naturally assume that the other products are all for 13+. This false advertising has caused my 12 year-old a great deal of grief around a Christmas present for which he had been excited. The gift was purchased by somebody out of the country and cannot be returned. Alcohol and cigarette retailers are all aware that they cannot sell to minors, and advertise that fact in store. If you are going to ban certain users, you and your retailers must make this clear at point of sale. To not do so is unethical and represents false advertising. Fitbit should be ashamed of taking advantage of well-intentioned purchasers.

Moderator edit: updated subject for clarity

[EdsonFitbit]

Hi @AngryDad1, and thanks for taking the time to share your suggestion about stating on the box the products are for 13+. We rely on feedback like yours to help us develop products and features that we know our community wants to see. If your suggestion receives votes from other customers and gains popularity, it will be shared internally with various teams at Fitbit. To learn more about how Fitbit decides which suggestions get developed, visit our FAQs.

Watch this space for status updates! In the meantime, try visiting our Lifestyle Discussion Forum to talk with other members about all things health and fitness.

[AngryDad1]

I appreciate the response, but I continue to be troubled by Fitbit’s poor customer service and lack of acknowledgement of a problem they may have created. In my post I identified that purchasers (or in our case, gift receivers) are not aware that they need to be 13+ to use products until the product has been purchased, opened, and a children’s account created (and a parent account being created if the parent isn’t already with Fitbit). Only at this point, when trying to register the device, are we aware that there’s a problem.

My post clearly showed that there is at best poor marketing/communication/awareness by Fitbit, and at worst unethical and/or false advertising taking place. While I raised this issue on the phone and through on-line chats with Customer Service representatives, I was told that my complaint had to be posted on the online community. I now see from your reply that my concern will only be shared internally if my suggestion “receives votes from other customers and gains popularity.” What a ludicrous way to run a business!

I have a raised a serious concern about your practices. This is either a legitimate concern that warrants attention, or it is not. Please don’t tell me that the only way Fitbit conducts policy and product/packaging reviews is if enough people ‘like’ the posts of disgruntled customers.

[EdsonFitbit]

@AngryDad1 Thank you for your response.

I just moved this thread to the Versa board since it is not a Feature Suggestion. I just forwarded this information to our team to take in consideration. Once we receive any update it will be communicated as soon as possible.

Sorry for any trouble this situation could have caused to you.

If you have any question, please don't hesitate to contact us back at any time.