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Fitbit Accepts Product Failure

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After a year or so of use the payment functionality suddenly stopped, so I re-entered my same card details and was advised that my bank wasn't supported, so I (re)reviewed the list of supported banks and it was there (of course it was ... it was working fine before and it is a major US bank).  When I reached out to Fitbit, after a weeklong plus wait for their response I was advised that they couldn't figure it out but would offer me a 10% discount on a new Fitbit.

Fast forward a few months and suddenly, for no reason last week the screen flashed bright white and has now stopped working altogether.  Nothing I do is bringing it back to "life".  While I wear my Fitbit every day I'm not hard on my Fitbit ... there is no reason a product this expensive should have planned obsolescence in just a few years.  Why do we as the customers put up with this?  There must be other trackers out there and I for one will certainly find an alternative now.  Fitbit ... you failed me.

Moderator Edit: Clarified subject

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