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Versa commercial

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‎03-28-2018 14:50 - last edited on ‎11-12-2024 12:30 by Fitbit Moderator

‎03-28-2018 14:50 - last edited on ‎11-12-2024 12:30 by Fitbit Moderator

Please change the Versa commercial from, "What if it told you how to live your best life?" to "What if it helped you live your best life?" People want a device that helps, not a device that tells them how to live. I love the versa and I just bought 1000 shares of fitbit stock. 

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‎03-28-2018 15:48

‎03-28-2018 15:48

Hi @versacommercial and welcome to the forums!

 

For those of us without television, do you mean this one?

 

https://www.youtube.com/watch?v=6wQGOBaDbVU

 

Interesting that in the description text it reads just as you propose:
"Meet Fitbit Versa - an all-day health & fitness smartwatch that helps you live your best life. "

Work out...eat... sleep...repeat!
Dave | California

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‎03-28-2018 20:20

In response to WavyDavey

‎03-28-2018 20:20

I have to agree the commercial should say the same. But that's me

 

 

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Wendy | CA | Moto G6 Android

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‎03-29-2018 07:52

In response to WendyB

‎03-29-2018 07:52

My guess is this was run by a sample target audience and being told resonated better for this group. Marketing is a tricky thing and I think its safe to assume we are not the target audience. The commercial should be attracting new customers, not all of us already drooling over the images of the Versa. Also there is likely different versions of the ad for different markets, again tailored to what will resonate with that particular target audience. 

 

Marci | Bellevue, WA
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