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Have you gone through the connection process?
To connect your Fitbit and Strava accounts:
Your Fitbit activities will appear on Strava, and runs and rides tracked with Strava will contribute to your all-day Fitbit stats. If you have a Fitbit watch, use the Strava app on your watch to see your last 10 run or bike exercises. If you want to export your GPS data from your Fitbit account to Strava, see How do I export Fitbit data?
Note the following types of activities won't sync to Strava:
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