Fitbit Premium Guide

[MattFitbit]

Hi everyone! 

I am very excited to announce the official release of Fitbit Premium, now available for purchase in select regions. This post will address some of the top questions we’ve seen for Fitbit Premium. For further details, check the information provided on our product page, our blog post, and help article. Fitbit Premium is available in the Fitbit app on Android and iOS.

Q: What is Fitbit Premium?

A: Fitbit Premium is a paid membership in the Fitbit app that leverages your unique data to deliver personalized, actionable guidance and coaching to help you reach your health and fitness goals. It was created leveraging insights from 10+ years of Fitbit data and academic and medical expertise to help you move more, sleep better and eat well with customized programs, advanced sleep tools, personal insights, hundreds of workouts, new challenges, and more – all in one place and made just for you. 

Q: Who is Fitbit Premium for?

A: The Premium membership is for the everyday consumer who is looking for extra support and motivation to begin to make healthy changes to improve their overall health and fitness. It’s perfect for those who are committed to taking action, but may not know where to start.

Q: Have any previously existing Fitbit features moved behind a Premium paywall?

A: No. All the Fitbit app features you enjoyed before Premium are still available for free, and we’ll continue to add new free features in the future. Fitbit Premium adds new paid features, but does not remove any previously free features.

Q: Do I need to pay a recurring fee to use my Fitbit device?

A: No. Your Fitbit device will remain fully operational without a subscription to Fitbit Premium.

Q: Will current Coach users be required to pay more for access to Premium?

A: No. Current Fitbit Coach subscribers will automatically get access to Fitbit Premium features as soon as Premium is available in their country or language. Their subscription price will remain the same as it is today, and for as long as they choose to keep their subscription active.

Q: Has weekly sleep average been replaced by sleep score, or moved to Premium?

A: No, weekly sleep average is still available to everyone. To view it, tap the sleep tile in the app, swipe left on the graphs at the top until you see “Hours in Sleep Stages,” then tap the graph to see your weekly averages.

All Fitbit users will continue to have access to their time asleep, sleep schedule, sleep quality details, as well as weekly hours slept compared to their sleep schedule. Additionally, all Fitbit users with a device capable of heart-rate tracking will also see their sleep stages and sleep score.

Premium members will see all of the above, and also receive a deeper analysis of how their sleep score is calculated. This deeper analysis includes visibility into sub-scores for time asleep, deep and REM sleep stages, and restoration details, which provides analysis of your sleeping heart rate and time spent tossing and turning.

Q: What exactly do I get with Fitbit Premium, versus the free features? 

A: All Fitbit users will continue to enjoy the free features in the Fitbit app available today, such as daily and weekly trends for your activity, exercise, heart rate, and sleep, hourly activity, female health tracking, educational insights, the Fitbit community, and logging food, water, and weight.  

In addition to this, Fitbit Premium adds: 

• Guided Programs, which leverage expertise from the Fitbit Advisory Panel and internal experts to take you step-by-step through building healthy habits based on your own goals, fitness level, schedule, preferences, and unique stats.
• Personalized Insights, which surface trends in your unique Fitbit stats to indicate when you’re on the right track with healthy behaviors and give you a gentle nudge when there’s an opportunity to improve. 
• Advanced Sleep Features, which provide personalized sleep insights and a more thorough analysis of your stats with a comprehensive Sleep Score breakdown.
• Dynamic Workouts, which give you access to thousands of workouts from certified personal trainers that will help you become stronger on your journey to optimal fitness. (Currently accessed with the Fitbit Coach app - but over time, workouts will become available directly in the Fitbit app.)
• Games and Challenges, which will include adaptive, collaborative, and customizable challenges and games to be played with any family or friends you’re connected to on Fitbit, helping you all to stay motivated.

You can find more details on these Premium features in this blog post.

Q: How do I cancel my Fitbit Premium subscription? 

A: Please follow the directions detailed in this help article.

Q: I received a gift card for Fitbit Premium from Best Buy, how do I redeem it? 

A: Redeem your gift certificate and find all FAQs here. 

If you have additional questions about Fitbit Premium, or just have some feedback you want to provide, let me know in the comments below as I would love to hear what you think.

[SilviaFitbit]

@Starlit1027 Thanks for getting back. 

You should continue to see your sleep stages as described in the picture below. Please check the following articles to learn more about the sleep feature. 

What should I know about sleep stages? 
How do I track my sleep with my Fitbit device? 
What's sleep score in the Fitbit app? 

.

I'll be around if you have any additional questions. 

[FCharles]

How can I find out where Premium is available?  I'm near Newport News/Yorktown/Hampton Virginia.

[SilviaFitbit]

@FCharles A warm welcome to the Community. 

Fitbit Premium is available worldwide in English only, please confirm that your Fitbit app is in English. 

You could purchase or start your free trial on your Fitbit Premium: 

1. If Fitbit Premium is available in your region, you'll see a Premium tab in the Fitbit app. Tap the Premium tab. 
2. Read the overview, and tap the button to get started.
3. Choose a 1-year or monthly subscription to start after your free trial, and follow the instructions to purchase.

Learn more about it by checking this article What should I know about Fitbit Premium? 

I'll be around if you have any additional questions. 

[FCharles]

Thanks for your response.  Here is my suggestion to other users who have purchased their US English FitBit through an authorized source, downloaded the App through an authorized service (GooglePlay or AppleStore), and are experiencing a similar issue, even though they are in highly populated urban areas of the US:  Try pairing your FitBit with a more modern cell phone.  
I had originally loaded the App onto a ZTE Blade w/ Android 6.0.  There was no Premium tab, and the HR tracking showed significant time gaps on some days. Also, before I can sync I have to enable, disable, enable the BlueTooth, otherwise the phone can't find the Charge 3.  Pairing the Charge 3 with an iPhone 7 (iOS 13.5) resolved all of these issues - and even recovered the "lost" time gaps in the HR tracking.  I am now registered for Premium, and can see the premium features on my ZTE Blade.  Time to get moving!

[SunsetRunner]

I started the free trial and quickly decided it is not for me. So I cancelled. Unfortunately, I am still stuck to the 90 days free of charge. I seriously dislike that. Why? Because now I have the Premium sleep stats which are not as informative for me as the "normal"sleep stats.

Is it possible to completely remove the premium features? Or am I stuck with it for 90 days?

[MaryLecours]

Are we not able to access premium features on the website?

[SilviaFitbit]

@FCharles Thanks for participating in the forums! I appreciate the tips shared on how to subscribe to Premium. 

@SunsetRunner Hey there. Thanks for your feedback, this helps us to continue improving. When you cancel your subscription, you'll still have access to the Premium view on your app until your 90-day trial ends. 

@MaryLecours Welcome to the Community. Currently, it's not possible to view Premium workouts on the website. However, you could vote for this idea Casting Premium workout on TV screen these ideas are reviewed by our team and status will change based in Fitbit's plans. 

I'll be around if you have any additional questions. 

[depepsi]

My Renew Active AARP gives me Fitbit Premium, but I am only able to access it on my iPhone, not through my Windows7 desktop. Can anybody tell me how to fix this?

[Bobbinyc]

How does Bingo work? How do you flip, trade, etc?

[Heather-S]

@Bobbinyc Hello!  Please see this post here with the video I created explaining the Bingo game.  🙂

[Newtripley]

hello 

free premium trial ended yesterday ( although it still says premium ) I accidently cancelled but want to keep it how do I renew 

thanks

Moderator Edit: Formatting

[SilviaFitbit]

@Newtripley It's nice to see you on the Community. Thanks for letting me know that you would like to renew your membership. 

Even though your Premium trial has been cancelled, your app will still show the Premium view until the trial ends. If you would like to renew your subscription, the procedure changes depending on the store that you purchased it from. You may want to visit the Subscriptions tab on the store and manage it from there. 

I'll be around if you have any additional questions. 

[Newtripley]

hello again

I went to the try premium and clicked on subscribe and opted for the monthly payment it informed me that I was successful ,,,,however at the top of the dashboard app it doesn't say " premium" as it did before so I tried again and and pop up informed me that I had already subscribed 

sorry to ask a daft question but how can I tell for certain that I have premium

thanks

[SilviaFitbit]

@Newtripley Hey there. I'll be happy to clarify your inquiry. 

Thanks for letting me know that the "Premium" word was removed from your app when you subscribed to Premium. You could confirm that you're a Premium user by going to the "Discover tab" on your app and then you'll have Guided Programs, Premium Challenges and workouts. 

Don't hesitate to get back if you have any additional questions.

[Newtripley]

Hi thanks for the reply

It's all good premium popped up on the app soon after I posted...must of just taken time to go through

[ThomasKB]

I live om Denmark, subscribing also to the Fitbit coach premium for years but in my Fitbit app am requested to start a free trial of the premium part at a higher prize than my coach subscription.

my phone is a new iphone 11 max pro

[KatieMaety]

I have signed up for Fitbit Premium and I'm trying to figure out if it is supposed to connect to the premium tab on the android app? I click on the tab and it just takes me to repurchase it and then it will tell me that I have already purchased Premium and that is all that happens.

[Newtripley]

 hi

Go into the Fitbit app if you have this on top then it's fine you're using Fitbit Premium

If it's not try closing the app relaunch it sync then hopefully it should appear

Hope this helps

[ThomasKB]

I subscribe to fitbit coach premium and use a fitbit versa. My phone is an iPhone 11max pro and I still cannot access the fitbit premium features. I have restarted my phone and logget in and out of both apps will no result. In my fitbit app I am still requested to subscribe to the trial period and then the monthly or yearly subscription fee.

How do I unlock the premium features?

[KatieMaety]

I had to uninstall and then redownload the app on my phone in order for it
to register the premium features.