I must say that this matter really turned me off Fitbits right from the very start but I did find a way to set the time and date as near as possible to an Australian acceptable format. You'll find your Fitbit useful for maybe several months but after a while you generate an exercise routine (and a healthy diet) that comes naturally and you'll end up doing it without the device. Honestly, it helps you at the start but when you start becoming fitter by default activity (walking and a step machine is my go-to), when you remember to put the Fitbit on, it's battery is flat so you just do what you have to do anyway. Yes, it's motivational stuff about how great you've been to do 10,000 steps in a day is good at the beginning, but you'll find it's also not something you want to be reminded about (wearing out knees for example) as you do keep going. Sometimes it good to do things in moderation which also gets results, maybe safer results. You won't need to be looking for a date or time as much because honestly, you'll have your Iphone, or the like, in your pocket when not at home and that too can do a whole range of step recordings and calorie counting with a much better interface and visual presentation.
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