I like how you can message a Fitbit friend between accounts, but was surprised to find that messages only end up in accounts, not on Fitbits that have text scrolling enabled. I don't really interact with my account beyond tracking. My kid and I were disappointed that our messages didn't show up in real time, on the device itself. This could be really useful for a Family account, in situations where the child doesn't have their own phone, or phone is dead, or just to send a fun message, etc. "You got your steps!!"..."Love you"... "Time to come home"... etc...
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