I will be brief . Following a post tittled features for an average fitbit user found here https://community.fitbit.com/t5/Charge-HR/Features-for-the-Average-Fitbit-user/m-p/823473 I was recomended to post here. I said I will be brief. My demographic is 50 year old moderately well off family men in the UK. We use to play sports and still have the time and money to play a little tennis say. We can afford the top of the range fitness gear. We would like not to keel over before we are at least 70. Us Brits do like a sherbert ot three. It's our culture (and to a lesser and sometimies greater degree is the culture of many Europeans ). Steps, activities, stairs,calories you are looking at fitness in a holistic way, trying to empower your users . A simple optional tile, maybe separate or at least seperatable from the general food log allowing drilling down into not just the calories a beer or a single malt has but the frequency of intake and units of alchohol imbibed would in my opinion be usefull for an overview of our general health. I appreciate that some marketeers might be resistant. My demographic looks bad in lycra and dont look good in adverts! Is your average fitbit user a fit woman or man who wants to maintain that or an unfit and unhealthy woman or man who wants to improve their wellness? I take a guess that blokes like me will buy more of your top end devices ( and sign up for premium services) than our kids will! Richard Time for a Scotch and an episode of Madmen. Moderator Edit: Clarified subject and updated label
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